Jessie Hoerman was in a position that many of us would be jealous of. Her firm, Tor Hoerman Law, was swamped with enquiries from potential clients, but with that came a problem. There were just too many requests for her staff to sort through, which meant the clients she could help were finding themselves at the bottom of an ever-growing pile of contact forms.

In today’s episode, Jessie tells us how she tackled this issue and created the AI-based chatbot SimplyConvert. We talk about the benefits of AI for law firms, how attorneys could be using chatbots to source out-of-hours leads, and we discuss her firm’s philanthropic efforts in the community.